Jaime runs a forward-thinking event planning business and wanted branding that reflected the quirkiness and fun style of her clientele. She initially spied one of my premade logos and its specific typeface, but we didn't stop there. Rounds of logos led to some serendipitous inspiration from a Day of the Dead-inspired handbag! You just never know where you'll see something that makes sense. The final logo pulled in some of those design elements. Out of the logo, we created matching business cards and a new website incorporating the purple, teal, and grey color scheme in a screen size-responsive theme that maximizes visibility while minimizing clicks. We can't wait to see the events that come from the masterminds at A Quirky Affair. ...continue reading